Change minds.
Storytellers telling the world’s most important stories use Swayable to measure impact and predict opinion-change.
We double the impact of telling the truth.
What We Solve
Some stories are just supposed to make you click. Others change the way you understand the world.
When a campaign, movement or brand is serious about impact, its leaders need relevant, timely data they can trust.
You can only improve
what you can measure
Swayable is the new gold standard for impact measurement and creative pre-testing. Our clients unlock ROI increases of well over 100%. For campaigns targeting public opinion, brand consideration or intention to act, the Swayable impact score means you know what works.
Data science as a product
Powered by next-generation machine learning and patent-pending innovations in signal processing, Swayable offers unprecedented power, speed and data quality. Clients get results 20X faster and more precisely than ever before, with decision-driving insights in hours, not weeks.
Informed user consent is designed into the core of the platform. Swayable exceeds the world’s highest regulatory standards on data privacy and security, including Europe’s GDPR.
Leadership
James Slezak
CEO
New York Times • Purpose • McKinsey • Cornell Experimental Physics PhD
Valerie Coffman
CTO
Xometry • NIST • Cornell Computational Physics PhD
Tanner Welsh
Lead Engineer
Instructor at Dev Bootcamp • U.B.C., Political Science
Erica McAfee
Operations
U. Nevada (Finance and Economics)
Mohammad Hamidian
Data Science
Harvard Physics Faculty • Experimental Physics PhD (Cornell)
Ashwini Anburajan
Partnerships
Buzzfeed • Data Tech Startup Founder
Lauren Farrer
Partnerships
Salesforce, SaaS sales
Josh Dean
Technology
HP, Senior Engineer
Press
About
Swayable is built in California, New York, Massachusetts, Colorado and Washington, with clients around the globe. The company is a public benefit corporation dedicated to effective truth telling.
