Takeaways
- Benefits for small businesses: TikTok's ad was highly effective at increasing the...
Tens of millions of Americans scroll through TikTok every day, but the app's future is uncertain....
Takeaways
- Older Americans and Republicans are key groups: Public opinion among Older Americans...
Key Takeaways:
- Pairing a humorous, "organic" moment with a traditional ad can be highly effective...
Swayable is transforming how brands measure the impact of their creative messaging, harnessing a...
What impact does winning a “Big Four” Oscar have on audience interest in a film? Swayable's...
